Reliance National

The Integrated Benefits choice

Reliance National Insurance company was founded in 1817, as the Fire Association of Philadelphia, organized by 5 hose and 11 engine fire companies.  This ad was the first of a series of trade ads planned for release, just prior to the historic company’s collapse and liquidation, introducing their new Integrated Benefits product.  The knife ad is the only ad to make it to publication.

The Reliance National story